It's interesting to see the efforts that Falmouth is making to attract shoppers out of peak season. They are planning to offer free parking in two Cornwall Council owned car parks on Wednesdays during February.
This initiative has been sparked by the Business Improvement District (BID). In Launceston we will soon be seeing a parking refund offer whereby shoppers can get their parking money back if they shop in local stores.
I'm glad that Cornwall Council is now more open to this sort of scheme. The recent report by Mary Portas on the state of the high street picked out high parking costs as one of the things that drives customers to out of town supermarkets.